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Internet Marketing Tips - Previous Page (61)
say, "Our new e-book would make a nice edition to
the report. Just click here to add it to your order. It's
only $15 more."
Tell your customers if they refer four customers to
your web site, they will receive a full rebate of their
purchase price. This will turn one sale into three sales.
You could also offer them other things in return for
referrals like free e-books, free software, coupons,
discounts, etc.
When you sell a product, give your customers the
option of joining an affiliate program so they can
make commissions selling your product. This will
multiply the sale you just made. For example, just
imagine how many sales you could have with 1000
affiliates selling for you. It could eliminate ever
buying any paid advertising again!
Sell the reprint/reproduction rights to your products.
You could include an ad on or with the product for
other products you sell. You could make sales for
the reproduction rights and sales on the back-end
product. For example, if you sell the reprint rights
to your e-book it would spread because others
would buy it and see your ad.
You could cross-promote your product with other
businesses' products in a package deal. You could
also include an ad or flyer for other products you sell
and have other businesses selling for you. You would
just be trading insert ads.
When you ship out or deliver your product, include
a coupon for other related products you sell in the
package. This will attract them to buy more products
from you. For example, haven't you ever bought a
product and saw an ad or flyer inside the package
that made you want to buy another product?
Send your customers a catalog of add-on products
for the original product they purchased. This could
be upgrades, special services, attachments, etc. If
they like your product, they will buy the extra add-
ons. For example, if you were selling computers,
you could offer software, extended warranties,
printer paper, etc.
Sell gift certificates for your products. You'll make
sales from the purchase of the gift certificate when
the recipient cashes it in. They could also buy other
items from your web site. For example, it seems that
a lot of people nowadays like to buy gift certificates
for holidays and birthdays because they never know
what to get the person.
Send your customers free products with their
product package. The freebies should have your ad
printed on them. They could be bumper stickers,
ball caps, T-shirts, etc. This will allow other people
to see your ad and order. The freebies could also
be trials and samples of other products and services
you sell.
Find a strategic business partner. Look for some-
one who has the same objective as you. You can
trade leads, share marketing information, sell package
deals, etc. You can find them in search engines,
e-zines, message boards, newspapers, yellow pages,
magazines and offline gatherings.
Brand your name and business. You can easily
do this by just writing articles and submitting them
to e-zines or web sites for republishing. You can
also write free e-books, reports, books, print
magazine articles, autoresponder courses, mini sites,
etc.
Start an auction on your web site. The type of
auction could be related to the theme of your site.
You'll draw traffic from auctioneers and bidders.
You could sell your products at the auction or you
could display your product ads around the auction
area.
Remember to take a little time out of your day
or week to brainstorm. New ideas are usually the
Internet Marketing Tips - Next Page (63)
Internet Marketing Tips - Index
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