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Internet Marketing Tips - Previous Page (79)
sales, etc. For example, you could say, "You'll get
5 bonuses when you order by Aug 24, 2002!"
Another example, "Buy one, get the second one
half price off.”
You should eliminate the hard-to-understand
jargon on your ad copy. Unless your product calls
for technical words, you want your ad to be read
without people pulling out a dictionary. If you need
to use a word your target audience might not under-
stand, define it or use an example to help them
understand it.
When you ask someone to sign up to receive a
freebie, don't ask for really personal information.
This is a fast way to lose a potential prospect. For
example, if you ask them for information they want
to keep personal, they might not want sign up.
Another example, if you ask for too much inform-
ation, they may not have the time or patience to fill
it all out.
Internet Marketing Tips - Index
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